If you have used the Internet for a while, you probably have some familiarity with social media. Regardless of that, many businesses have yet to jump on this online bandwagon. Below are a several suggestions on using social media to grow your business.
Add a special box to your blog to give visitors access to the Facebook “like” function. This lets people “like” you at Facebook. When visitors visit your blog and see the like link, they can make a Facebook profile action while actually visiting your blog. The easier it is to do for you, the better it will be for you.
Become completely compatible with the big social media sites by adding comments, ratings and a sort function on your website. Adding these social media functions to your site lets users decide the most popular content, and it gives them a voice and also makes them an active participant.
If you want customers to respond to social media marketing, running specials that are exclusive if they follow you on those sites is a good way to accomplish that. For example, if you’re offering your product for a 50% discount and someone else is not, then you’re suddenly exclusive! You have the market cornered. Their friends will find out and your business will benefit greatly from the exclusivity.
Social media is a great way to enhance the user-friendliness of your storefront. Setting up a storefront on Facebook, that can be easily accessed through your postings on your site, is a great idea. Heavy Facebook users ramble around the site sometimes, and could browse your selection of products, and even buy some, without ever leaving Facebook itself. This way, you do not actually have to draw them all the way to your site, away from Facebook, where they would likely rather stay.
You can have posts to your blog show up on LinkedIn by using the application for blog feed. After the article gets posted, it will show up as updated in the LinkedIN profile. This will allow you to save time and you’ll enjoy more exposure on LinkedIn.
If you really want social media to work for you, you have to make visitors feel like they are important and that you understand what they want. Suggestions from one or two customers might help you realize that others have the same advice as well. Make changes if it seems like the majority of your customers, followers or users are requesting a specific alteration.
Don’t wait around while your competitors nab your prospective customers. Here are some tips to help you develop an effective marketing campaign designed for social media outlets. A strong social media marketing campaign will make it easier for you to connect with your customers.